How to start my essay?

How to start my essay?
I was gonna write persuasive essay about how incompetent customer services over the phone is. Can anyone help me get start it with an introduction? Also try not to spoil the subject in the introduction

Customer satisfaction, an ancient concept revitalized and improved by modern technological advancements. Enterprises have sought to please their patrons by providing services attached to their products to satisfy customers of their purchase and make them feel the purchase was really “worth it.” However, one such “attachment” has, rather than provide optimum glee to the consumer, plunged consumers into the depths of frustration, “Customer Service Over the Phone.”

It maybe over the top but yeah.

I hope I was in context, if not, try relating an experience you had with customer service.