Category: Contributing

Gone are the days when choosing a creative career meant restricting oneself to building custom homes, functional and decorative furniture, or even designing apparel. Today, the wings of creative career options spread far and wide, even over the field of beauty in the form of different makeup styles. Call it ‘painting the face’ or ‘revealing one’s hidden self,’ it is an indisputable fact that makeup renders confidence, a sense of looking well-put-together, and an insight into what the one wearing it is like. Alternatively, it is a fun way to become someone else for costume parties or theatrical shows.

Making a career in the beauty industry involves pursuing a fashion media makeup course. Post-completion, students have a wide range of career options that open up for them, as discussed below.

• Makeup Artist

The most obvious career choice awaiting students of fashion media makeup courses is that of a makeup artist. It is a highly versatile career choice, being an umbrella term covering niche options such as that of a freelance makeup artist, film and television makeup artist, print makeup artist, theatrical makeup artist, runway makeup artist, bridal makeup artist, and more. Though the basic skills such as visualisation, creativity, sense of colour-mixing, and understanding of client requirements remain the same for all niches, there may be differences based on the outfit or occasion. For instance – Bridal makeup mostly focuses on creating a better version of the bride, whereas theatrical makeup involves transforming the performer into a whole new person.

• Product Development

This particular career option of a product development manager is sort of an extension of a makeup artist. Having a strong sense of makeup, in-depth knowledge of the makeup industry, and face-to-face interactions with clients qualifies one to work alongside cosmetic or formulation chemists and scientists to come up with novel skincare products that sell well in the market. For instance – Now is the time for ‘green’ cruelty-free makeup and more and more cosmetic brands are ditching the chemical route and launching their all-natural range of products with the help of experienced makeup artists.

• Educator

“Knowledge shared is power multiplied.” A professional makeup artist can use their experience and expertise to train the next generation of artists. Holding makeup classes is a fantastic opportunity, be it teaching classic techniques via courses and training or simply educating people on how to look and feel their best via interactive platforms such as YouTube and Instagram. After all, not everyone is aware of little tips and tricks such as eye-makeup must always be applied first or warming up mascara, and other products makes them super-smooth for effortless application!

• Beauty Writer

Another recently-popular and a great way to share one’s passion for makeup with the world is to become a beauty writer. Equipped with an exemplary flair for writing and backed by a professional makeup education, one can either share their insights in a blog by reviewing different beauty products, talking about the best natural or affordable finds, sharing some cool DIY makeup recipes (easy DIY plum lip-balm, for instance) or even write for a national magazine; the possibilities are endless.

• Brand Representative

A brand representative is responsible for introducing new products and brands to customers and retail locations. They will need to demonstrate product use, teach basic makeup application skills, and find the ideal makeup product based on customer needs. The brand representative’s skills, demonstration, and efforts will have a direct impact on the sales of the brand’s retailer. Such professionals may also find work in infomercials, home shopping television, etc.

As mentioned earlier, to build a successful career in the field of makeup, one needs proper technical knowledge and training, something which a fashion media makeup course offers. For the best learning experience, candidates must choose top-notch institutions such as the Pearl Academy. With technical assistance from the London College of Fashion, the academy offers professional makeup courses in Delhi with a 360-degree comprehensive learning model that is in line with the evolving global beauty industry.

 

Who doesn’t want a smile that’s sparkling and radiant? A smile showcasing flawless white teeth not only attracts a great impression from people but also radiates self-confidence and enhances self-image.

However, despite the universal love for a bright and flawless smile, not everyone is blessed with white teeth. But does that mean one should stop striving for white teeth in their lifetime? Of course not; especially when dental science has so many brilliant teeth whitening techniques, it is a pity if one still feels having white teeth is a matter of luck.

Coming to the dental teeth whitening techniques, although they are considered pretty safe, there remain numerous myths surrounding the methods which debar many people from trying out the same. Some people even vouch for futile DIYs ahead of the clinically proven and safe teeth whitening procedures.

Today’s article seeks to debunk all the myths surrounding teeth whitening. If you have wanted to get your teeth chemically whitened, but specific queries have been stopping you, this article will be immensely helpful:l

Myth 1: Teeth Whitening Procedures Ruins Tooth Enamel

This is one of the most commonly believed myths. Modern teeth whitening procedures done from credible dentists will never harm your tooth enamel.

The majority of dentists nowadays use hydrogen peroxide or carbamide peroxide for tooth whitening procedures. Hydrogen peroxide is a great bleaching agent, which on chemical reactions, release water and oxygen. Both these substances are harmless to our bodies and do not have any adverse effects on the tooth enamel.

Furthermore, hydrogen peroxide (HO), unlike ammonia, is not harmful to the body when ingested. So, even if you ingest a bit of HO during the chemical treatment, your body won’t mind it.

Myth 2: Over-The-Counter And DIY Techniques Gives Same Results As Clinical Teeth Whitening

As told previously, hydrogen peroxide is one of the prime compounds used in teeth whitening procedures by dentists across the globe. However, scientific studies have hardly traced the same compound in over-the-counter teeth-whitening products. Instead, traces of sodium chlorite is found in the OTC teeth whitening products, which in the presence of any acid, is known to cause teeth abrasions in the future.

Coming to DIY techniques, not many professional medical caregivers and dentists vouch for at home teeth whitening. This is because the consumers, being not so proficient in handling various compounds, sometimes tend to products above the prescribed limits, which in turn results in enamel decay and damage to the soft mouth tissues.

Myth 3: You Cannot Have Wine Or Tea Ever After The Procedure

If you have been resisting teeth whitening procedures for fear of being unable to consume wine and tea ever after, please go and get the procedure done!

Patients are indeed asked to stay away from consuming certain foods, including tea and red wine. However, you just have to abstain from drinking red wine and tea for a few days after getting the procedure done. You can go back to drinking your favorites as soon as the waiting period is over – that’s it!

According to dentists, it takes a few days for the pores of the teeth to close after the procedure, with the chemicals still being active in your teeth. Hence, consuming certain food items within this time frame may stain your teeth permanently.

Myth 4: You Need To Take An Entire Day Off For The Procedure

The modern-day does not see any busy person wasting an entire day for minimally invasive procedures. Teeth-whitening is no different.

Earlier, there was a time when teeth-whitening procedures would consume about one to two hours of a person’s time. However, with the modern Diode laser-activated bleaching technique and the Biolase E-Zlase teeth-whitening system, the time taken for teeth-bleaching has effectively reduced to just 20 minutes!

So, if time was stopping you from getting that radiant and flawless smile, remember you can get it done even within your office lunch break!

Myth 5: Teeth Whitening Procedures Are Extremely Painful

Many people shrug off the idea of getting their teeth whitened for fear of the procedure is extremely painful. However, reality paints a different story.

A good teeth whitening dentist will make sure that you have minimal discomfort and do not face a high level of pain. However, there might be a bit of discomfort around the gum area if the bleaching agent penetrates the gums. But nowadays, even that bit is taken care of by the dentists, who apply a gel called gingival barrier that prevents the bleaching agent from reaching the gums.

In extreme cases, however, a patient might sense minor toothache in the first 10 to 12 hours proceeding the treatment. But it is nothing that an over-the-counter pain-relief medicine cannot take care of.

Myth 6: Teeth Whitening Treatment Causes Cancer

Teeth whitening is a clinical procedure done by dentists using chemical compounds that are safe for our body and health. There is no proven statistics whatsoever that showcase teeth whitening treatments, causing cancer.

However, what remains proven is that the effect of teeth whitening will last lesser in heavy drinkers, smokers, and drug-addicts.

Myth 7: Teeth Whitening Will Give You A Radiant Smile

Teeth whitening procedures are no magic treatment that can get you the whitest teeth. Rather, the efficiency of the treatment is dependent on a variety of clauses, including the age of the patient, the extent of stain, the enamel’s thickness, and the overall structure of teeth.

Hence, it is always recommended you talk to your dentist first and gain an idea of what to expect after the procedure. A dentist will paint a realistic picture of the overall procedure and the expectations so that you can be at ease during and after the treatment.

Wrapping Up

Teeth whitening is a widespread procedure that is safe and painless. It is the best procedure to whiten the teeth and get the radiant smile you’ve always dreamt of.

While the effect does not last for more than a year, you can go for periodic whitening procedures to let that smile stay radiant forever.

Capturing good Instagram worthy fashion photos with your phone is harder than it looks! Taking a great beauty shot is not as simple as a professional makes it. No matter from which industry you belong here, I explore various professional secrets and techniques to gain traffic on your page.

Tips and tricks to capture Instagram worthy fashion photos

Here are some tips and tricks to create a fantastic Instagram feed that makes people wow.

Take a lot of pictures.

It is rare to get a perfect picture at the first chance, so try to make multiples. Take at least 5 to 6 photos, and you will likely notice one or two are already better than the rest. Pick the best and favorite and start from them.

Do not use the Instagram app to capture pics.

It does not have the same effect as your phone camera has. Your camera photos are allowed to edit and compose in a better way. Other apps like Rookie, VSCO will enable you to set light effects on your photos.

It is advised to take an initial picture and play with that one. You can do many things with that like balance light effects create depths and many more.

Compose by yourself

Don’t put the picture in the middle, which creates a listless image with no sense of energy. If you are creating a portrait, then place the subject of focus in the middle.

Try to hold your phone horizontally while taking the picture because this allows some space, which will help you to crop later.

Edit everything but don’t over-edit

Humans are not alone in the frame. Touch up tools can create a more consistent and professional look. You can also use filters to create your desired image.

If you over-edit the image, it creates a fake look, inauthentic, and focused on the wrong things.

Use natural light

We spend our days in poorly lit offices and homes. We are used to it. But cameras used in modern technology would love to use natural light.

I always plan to take photos in the morning and dusk. Or prepare to shoot when fluffy clumsy clouds partially block the sunlight. This produces a very eye-catching view for the viewers. 

Incorporate a background

Backgrounds rarely focus on the image, but sometimes backgrounds add a logical extension of the item you are capturing. Here is a tip if the matter of subject is colorful, then introduce a less intricate background. This enhances your matter of the topic which you want to show.

Sophisticated 

Lively 

Funny 

Peaceful

Which complement your matter of subject well. Always think about your theme to enhance your message.

Make it active

Find ways to add motion to your picture. You will need a fast shutter speed for this action. This feature is present in your smartphones, and you can use them.

Try  different angles

If you have a product which is not exciting and people feel bored, then look at the SIMPLE insta stories always hits.

You can make it attractive by changing your angle. How you capture the image is as important as your matter of subject. Try to capture photos from the leader that is down under the object.

Go waterproof

Along with the night photography, try to capture in the water. For this purpose, purchase a waterproof camera or lens which allows you to capture angles that few people ever see.

You will go to any height to grasp consumer attention.

Whether you are a small business honor or new in this field, these tips and tricks help you to drive traffic on your page. These tips engage your traffic on your page and help you meet your goals.

That SEO has continued to remain THE buzz word in online branding for years speaks enough of its relevance. There is far greater competition on the squeezed world of the internet in terms of popularity and recognition than on the local streets today. After all, 75% of internet users never scroll past the first page of search engines.

The key, however, is to understand relevant tips and tricks that can help your brand rank high enough on search results to end up on the first page. These tips and tricks, however, are not magical potions you can slurp overnight and take over the next morning. Effective SEO requires time, patience, strategy and, well, effort.

So, let us take a look at 7 expert tips on making any brand rank high on search results.

Publishing Quality Content

With 70 million new blog posts getting uploaded on the internet every month, it is difficult to stand a chance without effort. Now, we can tell you where to start. The number one reason for high search rankings, no matter what the genre and niche, has to be content quality. There is indeed no substitute for great content because, well, search engines love it!

Getting more and more viewers to your site owing to its terrific content also leads to improvement in site authority and relevance, which has a direct impact on its search rankings. Therefore, the key focus here is to have well-researched and well-written content on your website, intended for a specific audience pool.

To achieve this, there are a few pointers you need to keep in mind. First is identifying relevant and high-traffic keywords for your site content by analysing what the reader could search to be able to land on your page. Besides researching the keyword, how to place it is equally important. You might want to use a keyword phrase instead of just one word. Therefore, you must try ways to incorporate the phrase in the page title, URL and headings/sub-headings appropriately.

Tip: Use the keyword or key-phrase in the first paragraph of your page to improve search rankings.

Regularly Updating Content

One of the most important markers of a site’s relevancy is regular updates to its content. Therefore, you can try sticking to a set schedule for auditing pages and content, updating them as per the latest information or opinions as well as any other changes you deem fit.

Tip: Look out for similar content or topics as yours online to always stay in touch with the latest trends and trivia.

Using Metadata for the Best

Each page on your website contains a space for entering the metadata, that appears in search results as the summarized content of your page. It is important to leverage this small part of your site too if you want better rankings. You may cleverly include keywords and key phrases within the metadata and prepare a crisp but well-rounded summary of page content to improve rankings.

Now, there are different types of metadata you must learn to utilize whenever drafting content. the title metadata is the one that appears as a headline in search results, which we have mentioned above. It is the most important metadata of all. Apart from this, there is also description metadata, which browsers may sometimes use in your page search return. Usually about two sentences long, this metadata is like a window display to encourage viewers to enter your site.

Tip: Try previewing how your metadata looks on the search engine, and compare with similar sites to assess your standing.

Incorporating Descriptive Links

Try to incorporate relevant links within your content text itself, which can boost search engine rankings for both the content page and the page you have entered the link to. However, make sure these links are descriptive – you do not want to leave a link that says “Click Here” or “Learn More” alone, if possible.

Instead, you can try using descriptions such as the title of a video or page you are linking to. Remember, search engines are constantly on the lookout for value addition. This is why using descriptive links can work the trick just right for you.

Tip: Keep the descriptive links short and crisp, without losing out on keywords.

Lining up Content with Search Intent

One of the keys to better search rankings is to manage your site’s bounce rate. In simple terms, search engines do not prefer sites that viewers only open for a few seconds before bouncing back to search results. But how do you work on it?

The answer lies in crafting content that is centred around search intent.

Stop beating around the bush. Leverage the most powerful part of your content – the first paragraph – to convey to the viewer what you are presenting ahead in your content. Push your content on the top of the page. Use graphics that can speak for your content on their own and place them strategically to catch the viewer’s eye early on, preventing them from bouncing back. Structure your page to convey to readers that you have written a piece that will be useful to them.

Tip: Combine content creation with effective web page design for the purpose.

Building Back Links to your Site

Content writing and publishing are the only baby steps to making your brand rank high on search engines. The next and equally important step is content marketing. On the internet, which might have a hundred posts even on a unique keyword, you must master the art of promoting content on multiple platforms for people to see, get curious and visit your website. This is what we mean by creating backlinks.

There are several ways to do this – social media marketing, guest posting, resource pages – just take a pick or pick all of them.

Tip: Look for best performing backlinks that are working best for you over a period of time, and work harder on them.

Tracking and Monitoring Results

Eventually, one of the most important and fundamental rules to improving your performance in any field, including content campaigns, is to keep a tab on them from time to time. It is only by assessing what is working and what is not that one can imbibe, improve and improvise.

Tip: Fix a schedule beforehand on when and what you are going to review.

Final words

Content that has been crafted especially for users, keeping in mind their queries, doubts, interests and background can generate enormous site traffic. Therefore, create content that serves a purpose and solves the user’s search query or information gap. No matter how tricks and tips people ask you to have up your sleeve when it comes to digital success, shortcuts can only give you momentary outcomes.

In India, women are scrutinized closely in different aspects, ranging from their professional achievements, eating habits, body language, relationships, and their clothes. In a contemporary Indian set up, the choices that a woman makes directly go under a social scanner. Every morning when you dress up, the public persona of an individual meets the private persona. Thus, this is an opportunity for women to think and redefine their personalities.

This article is a brief introduction to a woman’s ethnic wardrobe and why one should buy Indian clothes online. Keep on reading to find out more!

Power Dressing in Indian Clothes

For a long time, people had been buying into the idea that a woman can make their place in a man’s world only by dressing like one. Power dressing was earlier understood as tweaking the male clothes by expanding the color range and at the same time keeping the traditional framework intact. However, the meaning of power dressing has changed as now it is more about being individualistic. This goes beyond shirts, suits, pants, or other types of traditional garments.

Today, power dressing is about wearing kurtas, sarees, or other Indian clothes with full confidence. The Indian clothes segment no longer looks the same. The age-old designs or classics are getting a modern do-over and thus, more and more women are taking the ethnic route for feeling more confident and comfortable.

Wearing Indian clothes to college or work is giving girls and women the confidence to accept the fact that if something that they wear doesn’t look like corporate wear; it doesn’t necessarily mean that they are not intelligent and modern. It is high time that we rethink, re-imagine, and re-style a woman’s wardrobe that has equal parts of stylish, practical, and chic Indian clothes that are free from stereotypes and cultural conditioning.

Reasons to Buy Indian Clothes Online

One should go online to buy Indian clothes as this is the best way of relieving yourself from any worries while deciding what to wear for an occasion. When the mood calls for wearing Indian clothes, the wide collection available online is truly satisfying. You just need to sit back and choose from the wide variety of options for all occasions, be it parties or an Indian function. In case you are still wondering about whether to buy Indian clothes online or not, the following are some reasons why you should consider the same:

1. One gets what they See

While buying Indian clothes online, one can be assured of getting the outfit just like you see it on the website. One can easily see the real pictures of different Sarees, Anarkali Suits, Gowns, Lehenga Choli, as well as any other Indian outfit. The filigree work and embroideries are delivered as detailed in the display. Since dressing well is considered as a form of good manners, we ensure that one always has the best outfits regardless of any occasion.

2. Early Delivery of Clothes

Most of the Indian outfits available online are ready to ship. This is good news for all women who are mostly busy with their daily routine and opt for last-minute online shopping. Most of the online websites have an option of fast delivery which helps you in enjoying the occasion to the fullest. Since most of the Indian clothes are shipped through express or priority delivery services which guarantee a timely delivery along with updated tracking information for online orders.

3. Best Fit at No Additional Cost

One of the best things about traditional Indian outfits is that one can cherish the complete attire regardless of age, body shape, or size. Most of the online websites also offer free alteration as a complimentary service to their clients which is a big benefit for many. You can also contact the website directly regarding any size alterations or any other thing.

4. Original Products at Best Price

Another benefit of buying Indian clothes online is that you get the products at their best price. Since several offers and discounts are going online, you get the Indian outfits at a minimal price. One can also be assured of its authenticity as the products are original. Thus, one should always consider going online to buy Indian clothes because of their authenticity and the best price.

Conclusion

So, let your shopping spree out today and buy some amazing Indian clothes today. One can easily get a variety of Indian clothes on different websites and choose from different designs. Shop trending outfits online at the best prices available.

PMP, a widely recognized certification, accepted and identified as a criterion by project managers, connects you to the community of professionals, and experts around the world. With this certification, you will not only be able to speak and understand the global language of project management smoothly, but it will also provide you considerable benefits in terms of salary and earnings potential. If you are a PMP certified, you can reap a 20% higher salary than those without a PMP® Certification.

The benefits of Getting PMP certification can be availed by both, the employers and the employees. Employers by hiring PMP certified candidates can ensure that the project can be completed in less time with greater efficiency keeping the budget constraints in mind. Companies can ensure that they have a more disciplined and knowledgeable workforce. PMP certification guarantees that you hold the expertise to manage the projects internationally.

Here are a few benefits of PMP certification that will surely impel you to pursue the course and become a valuable asset for any organization.

• Stay Ahead of Your Peers

By gaining this certification, you can stay far ahead of your peers and educate them as a mentor and leader, which will assist you in gaining respect and confidence within your organization.

• Higher Salary

Once you are a PMP certified you will become an attraction for the employers and they will be ready to pay you a bigger salary than those without a PMP certification. Generally, it is seen that those who are PMP certified gets 20% higher salary than the others.

• Offers International Recognition

Get a PMP certification and understand how the other companies across the globe handle their projects, as it will provide you with tremendous networking opportunities. This enables you to speak a common language within a project management field.

• Become A Much Needed Person in The Time of Recession

In the times of recession, when others are getting laid off, PMP professionals are considered as a valuable asset for the organization and are looked upon to drive the company out from the hard times.

• Recruiters Give an Upper Hand To PMP Certified Professionals

Working as a project manager is not a cake walk, one needs to possess and display high credibility towards the organization. The recruiters give an upper hand in hiring those with the PMP certification than the others.

• Equips You with Necessary Skills

With the PMP certification, an individual learns a lot of techniques that help him in streamlining his projects. Most of the projects in an organization fail due to wrong estimates, therefore it requires you to have proper skills to forecasts and manage the things in the right way. PMP certification equips you with all those necessary skills, required for successful project delivery.

• PMP Certified Individuals are Goal Oriented

This certification is the best way to ensure your employer that you are goal oriented and motivated towards the organizational goals. Employers are always in search of those dedicated and committed individuals who are ready to put in more than 100% of their efforts and a PMP certified individual knows well how to do maximum utilization of his potential.

• The First One to Know About the Technology Transformations

Being a PMP certified individual, you’ll be the first one to stay updated with the standards and technologies of the new industry which contributes a lot in making you a true leader and a mentor.

• Make Projects Successful

The PMP professionals are capable of managing the projects in a smart way efficiently which saves a lot of time and cost of the company in achieving the desired goals.

• Strengthens Resume

A candidate with PMP certification will have a clear advantage over the one without this certification. This certification acts a foot in the door as this will let your employer know that you can handle the challenging results keeping in mind the time and the budget constraints.

• Globally Accepted

With this certification, you will be able to speak the global language of project managers. It is recognized and accepted as a benchmark across the globe. With a PMP certification, your skills will remain relevant throughout the world.

• Leadership Qualities

This certification will prepare you in such a way that you will be able to evaluate the skills and talent of others as well as your own that is required to successfully complete a project. It will inculcate the leadership qualities within you that are required to lead a project and your team members in the best possible manner.

• Opens the Door for a lot of Career Opportunities

With this PMP certification, you will be able to gain a lot of self-confidence and knowledge. If you are planning to make a career in project management it will be best if you go for PMP certification. Obviously, there will be a lot of obstacles while you pursue the course, but in the end, it’ll be worth it.

• Language Mastery

Taking a course of PMP will help you in ensuring that you are not just cramming the things just to pass out the exam but are really understanding the concepts that you’ll be using on the daily basis as a project manager. While you learn the language of project management, you’ll be doing masters in these terms by clearing out the exam.

• Useful in Most of the Industries

The project managers are not just limited to one industry. Different companies in different sectors seek talented and qualified professionals to ensure that the projects are executed with perfection.

• Create a Healthy Business Culture

One way to ensure that your organization has organized and productive culture is to hire certified project managers. A PMP certified individual fully understands the value of project management. He is the one who aligns the projects and programs to the strategies and goals of an organization.

• Have Organisational Adaptability

An organization survives in a dynamic environment and a truly successful organization is the one who is prepared well in advance for such environmental changes. The skills brought in by a certified project manager can contribute much in overcoming or adapting these changes.

Whether you are a project manager searching for opportunities or a company, consider hiring a project manager, PMP certification is a valuable asset. This certification will shape you into an efficient project manager and you will definitely have an edge over the others. The updated skills, techniques and methodologies help the organization to gain new projects and deliver them successfully with increased productivity and growth of the organization. The benefits of PMP are much more than its investment. It is worth giving a try.